Submitted by Dani Nordin on Mon, 07/23/2012 - 12:35pm
At the most recent Design for Drupal Camp, I ran into someone who had attended a previous session I'd given at 2010's Camp about letting user experience guide Drupal workflow. In that session, I had discussed ways of quickly uncovering your target audience, and I mentioned the idea of starting with the people you don't want to attract, and building out your personas towards the people you do want to attract. My new friend was intrigued by the idea, and asked me to speak to the subject in a blog post.
Submitted by Dani Nordin on Sun, 02/26/2012 - 12:00am
Phin Barnes: Investing in Design
Submitted by Dani Nordin on Wed, 11/17/2010 - 12:00am
This week, as I was sitting down for a chat with Jeff Freedman, founder of Small Army, he asked me one of the most interesting questions I've heard in a while. We had been talking about the agency's unique approach to advertising, and the challenges inherent in getting clients and designers to think beyond features, benefits and pictures and into the story behind what we're doing.
Submitted by Dani Nordin on Fri, 05/21/2010 - 12:00am
Recently, I decided on a whim to pick up The Happiness Project by Gretchen Rubin at my local bookstore. In it, the writer, a journalist by trade, decides to spend a year of her life in a systematic approach to increase her general happiness.